German-Based Car Rental Company Expands Headquarters To South Florida


A German-based car rental company has chosen South Florida for its new, expanded North American headquarters.  

Governor Rick Scott says Sixt North America will invest nearly $10.5 million into the community and create 300 jobs when its headquarters open in Fort Lauderdale.  The city was chosen over potential sites in California, Georgia and Texas.  

Company executives cite the strength of South Florida's diverse, educated and multicultural workforce, along with its vibrant tourism as key reasons for choosing Fort Lauderdale.  

Sixt Rent-a-Car has more than 2 thousand locations in over a hundred countries, including one at Palm Beach International Airport.

Governor Scott said, “I am proud to announce that Sixt North America has selected Florida over Georgia, Texas and California for their new and expanded North American headquarters. This expansion will create 300 new jobs for families in South Florida and is a major win for our state. Over the past six and a half years, we have worked to cut taxes and make our state more business friendly so Florida can outcompete other locations for new opportunities. By using the newly establish Florida Job Growth Grant Fund, we will continue to encourage businesses to grow and create jobs in our state.”

Sebastian Birkel, Sixt North America Co-President, said, “We looked at a number of locations in carefully selecting our new U.S. headquarters, and, at the end of our search Florida clearly came out on top. The state went out of its way to work with us, encouraging Sixt to plant even deeper roots here. We were extremely pleased with the process, and are proud to be opening our national headquarters here in the near future. Back in 2011, Florida warmly welcomed our first U.S. location at Miami airport—now our flagship location in the U.S.—and we have been impressed with the resources available here. We are able to attract first-class talent, and enjoy the state’s competitive business environment. That’s why Florida is Sixt country.”

Daniel Florence, Sixt North America Co-President, said, “We want to thank Governor Scott for his leadership in this process, he deserves great credit for the numerous jobs that will be brought to this state as a result of our being here, and growing here. Sixt is expanding rapidly all over the U.S. in major markets as fast as we can to meet surging customer demand, and as we do so, what we are doing here in Florida will remain the foundation of how we approach our business around the country.”



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