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Wheaties is the Breakfast of Champions and Michael Jordan will make his 19th appearance on a limited edition of the iconic cereal box joining Muhammad Ali for the brands 100th anniversary.
Wheaties says of Jordan: “A modern-day legend and inspiration for champions of all ages, Michael Jordan is an incredible athlete, humanitarian and entrepreneur. We are so proud to launch the next box in our anniversary series honoring one of the greatest sports stars and most-decorated Wheaties athlete in history.”